{"product_id":"hs-principles-of-marketing-product-life-cycles-and-branding-scaffolded-phenomena-based-les-discussion-guide","title":"Product Life Cycles \u0026 Branding Scaffolded Phenomena-Based Lesson: SCAFFOLDED Student Investigation — The Hero Case Grows Old Teacher Discussion Guide | Principles of Marketing | Grades 9–12","description":"\u003cp\u003eThis is the teacher discussion guide, with lesson flow, facilitation questions, anticipated student ideas and model explanations for leading the class discussion for the \u003cstrong\u003eScaffolded Phenomena-Based Lesson\u003c\/strong\u003e in the Principles of Marketing (grades 9–12) chapter \u003cstrong\u003eProduct Life Cycles \u0026amp; Branding\u003c\/strong\u003e, built around the phenomenon \u003cstrong\u003eSCAFFOLDED Student Investigation — The Hero Case Grows Old\u003c\/strong\u003e. This scaffolded version adds sentence frames and extra supports for students who need them. It is sold separately from the other two parts of the set.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComplete the set:\u003c\/strong\u003e \u003ca href=\"\/products\/hs-principles-of-marketing-product-life-cycles-and-branding-scaffolded-phenomena-based-les-presentation\"\u003eProduct Life Cycles \u0026amp; Branding Scaffolded Phenomena-Based Lesson: SCAFFOLDED Student Investigation — The Hero Case Grows Old Presentation\u003c\/a\u003e; \u003ca href=\"\/products\/hs-principles-of-marketing-product-life-cycles-and-branding-scaffolded-phenomena-based-les-student-response-sheet\"\u003eProduct Life Cycles \u0026amp; Branding Scaffolded Phenomena-Based Lesson: SCAFFOLDED Student Investigation — The Hero Case Grows Old Student Response Sheet\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSections:\u003c\/strong\u003e Standards; Learning Goals; The Case (classroom Teaching Case); Running The Discussion; Sensemaking Questions — With Facilitation Notes; Simplified Question Stems (scaffolded); Misconception Watch; The CER Task. \u003cstrong\u003eSample item:\u003c\/strong\u003e “1. Which stage is Armor in, and which three numbers from the record prove it rather than just suggest it?”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside:\u003c\/strong\u003e SCAFFOLDED Teacher Discussion Guide (editable .docx + PDF, about 855 words, 3 pages); answer key \/ model answers for the teacher.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStandards:\u003c\/strong\u003e Aligned to national Business, Computer \u0026amp; Information Technology standards (NBEA) for Principles of Marketing, with embedded academic literacy and career-readiness skills.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eResource type:\u003c\/strong\u003e Phenomena-Based Lesson – Teacher Discussion Guide. \u003cstrong\u003eFormat:\u003c\/strong\u003e editable Microsoft Word file plus a ready-to-print PDF.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClassroom use:\u003c\/strong\u003e Open with the phenomenon slide show, let students record ideas on the response sheet, and lead the discussion with the teacher guide. Built for Principles of Marketing, grades 9–12.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormat note:\u003c\/strong\u003e These files are delivered in Microsoft Office formats (Word and\/or PowerPoint). If you open a worksheet that includes tables in Apple Pages or another non-Microsoft app, table formatting may not display correctly. For best results, use Microsoft Word or PowerPoint (or upload the file to Google Docs). If you run into any formatting issues, contact us and we can send a PDF version.\u003c\/p\u003e","brand":"ConnectEd Market","offers":[{"title":"Default Title","offer_id":67959152705835,"sku":null,"price":3.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1020\/4836\/6891\/files\/hs-principles-of-marketing-product-life-cycles-and-branding-scaffolded-phenomena-based-les-discussion-guide-cover-v2.jpg?v=1793443258","url":"https:\/\/connectedmarket.net\/products\/hs-principles-of-marketing-product-life-cycles-and-branding-scaffolded-phenomena-based-les-discussion-guide","provider":"ConnectEd Market","version":"1.0","type":"link"}